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Photo by Christine Donnier-Valentin

Awards 2010

Direct

The D&AD Awards have celebrated outstanding work in design and advertising since 1962. The best Direct Advertising of the year sits alongside work from other creative communication disciplines ranging from Websites and Graphic Design, to Music Videos and Typography.

Whether it's a piece of DM, a poster or an ambient stunt, if you've worked on a great direct campaign this year, send it in! There's a place for your work at D&AD.

Win, and you'll receive the coveted Yellow Pencil, fantastic global exposure and a place forever in the D&AD Annual.

The D&AD Awards

Your work will be judged by a panel of leading Direct specialists.

Foreman: Caitlin Ryan - Proximity London
Bernd Fliesser - DraftFCB Kobza   
Colin Nimick - OgilvyOne Worldwide London
Jamie Bell - CMW
Kurt-Georg Dieckert - TBWA\Germany
Nigel Edginton-Vigus - Wunderman
Victor Ng - Euro RSCG Partnership

Click here for more information on the jury.

The judges are asked to consider whether entries are:

- An original and inspiring idea.
- Exceptionally well executed.
- Relevant to context.

 

Categories

Whichever medium, the D&AD Direct Jury are looking to reward great ideas that request and inspire consumer engagement and, where relevant, effectively target distinct audiences to do so.

- Digital
- Moving Image
- Radio
- Integrated
- Press & Poster
- Ambient
- Addressed Direct Mail
- Direct Mail Door Drop

There are also categories which specifically reward great Art Direction and Writing for Direct.

For more category information click here.

 


How to enter

Entering is easy. Simply submit your details online and send us your work.

Enter before Wednesday 18 November to save 10%.

The final deadline is Wednesday 27 January 2010.

enter now

past winners