D&AD Awards Craft Categories
Since it began, D&AD has recognised the craft skills that are integral to brilliant creative communication.
From copywriting to cinematography, illustration to typography, there are over 50 craft categories in which to enter your work.
Dedicated juries of specialist experts that understand the nuances of your discipline will consider whether your entries are:
- Exceptionally well executed.
- An original and inspiring idea.
- Relevant to context.
Click on the juries to see who will be judging the work this year.
Print craft categories
Jury: Art Direction
Art Direction/Outdoor Advertising
Art Direction/Press Advertising
Jury: Direct
Direct/Art Direction
Direct/Writing
Jury: Illustration
Illustration/Outdoor Advertising
Illustration/Press Advertising
Illustration/Graphic Design
Illustration/Packaging
Illustration/Magazine & Newspaper Design
Illustration/Book Design
Jury: Photography
Photography/Outdoor Advertising
Photography/Press Advertising
Photography/Graphic Design
Photography/Packaging
Photography/Magazine & Newspaper Design
Photography/Book Design
Jury: Typography
Typography/Typefaces
Typography/Outdoor Advertising
Typography/Press Advertising
Typography/Graphic Design
Typography/Packaging
Typography/Magazine & Newspaper Design
Typography/Book Design
Jury: Writing for Advertising
Writing for Advertising/TV & Cinema Advertising
Writing for Advertising/Outdoor Advertising
Writing for Advertising/Press Advertising
Jury: Writing for Design
Writing for Design/Graphic Design
Writing for Design/Packaging
Broadcast & Digital
Jury: Digital Advertising
Digital Advertising/Direction
Digital Advertising/Art Direction
Digital Advertising/Writing
Digital Advertising/Sound Design & Use of Music
Digital Advertising/Animation
Jury: Music Videos
Music Videos/Cinematography
Music Videos/Editing
Music Videos/Special Effects
Music Videos/Animation
Jury: Radio
Radio/Writing
Radio/Sound Design & Use of Music
Jury: TV & Cinema Crafts
TV & Cinema Crafts/Production Design
TV & Cinema Crafts/Direction
TV & Cinema Crafts/Cinematography
TV & Cinema Crafts/Editing
TV & Cinema Crafts/Sound Design
TV & Cinema Crafts/Use of Music
TV & Cinema Crafts/Special Effects
TV & Cinema Crafts/Animation
Jury: Websites
Websites/Writing
Websites/Sound Design & Use of Music
Websites/Animation
Websites/Interface & Navigation
Websites/Illustration
Websites/Photography
Websites/Graphic Design
How to enter
Register and log into your account.
1. Go to the 'Items' page.
2. Click on 'Create Item' then choose the type of work you are entering. For example, if you want to enter a book to be judged by the Photography jury, choose 'Book Design' in the drop-down menu.
3. Save this item, you will be redirected to your list of items.
4. Select the new item.
5. Click on 'Create Entry'. This will give you a list of categories where this item can be entered, including Photography, Illustration, etc.
Prices & Formatting
Use the category and price finder to find information on prices and basic formats. To do so, select the type of work you wish to enter, or use the search function to find a specific craft category.