Cirque du Soleil is a touring circus group that has dazzled over 80 million spectators in 200 cities on five continents. They have come togehter with UNIQLO to collaborate in a new way. Through this joint effort, UNIQLO aims to expand its brand awareness globally. We documented performers, who sported UNIQLO fashion, during training sessions of 'Corteo', Cirque du Soleil's touring production in Miami and Ottawa. These offstage shots lead to a sensational event in Tokyo. UNIQLO, 'Corteo', and invited users were united in a physical and spiritual sense. The campaign culminated in the upload of event shots onto the site, allowing users to share the experience.
UNIQLO Meets Corteo -
Websites / Websites
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Creative Director
Koichiro Tanaka -
Technical Director
Qanta Shimizu -
Interactive Designer
Satoshi Horii -
Designer
Kohei Kawasaki -
Website Director
Hiroshi Koike -
Website Producer
Tatsuaki Ashikaga -
Art Director
Kohei Kawasaki -
Creative Boutique
Projector -
Producer
Takeshi Fukuda
Hiroko Asano -
Website Production Manager
Izumi Horio -
Project Manager
Yuuri Ogawa -
Film Director
Shizuka Kurokawa
Takeshi Nakamura -
Film Production Manager
Yuko Ishii -
Cinematographer
Shigeki Akiyama
Yoshikatsu Yasaki -
Stylist
Tetsuro Nagase -
Hair & Make-Up
Shinji Konishi -
Coordinator
Maki Osada -
Client Supervisor
Kentaro Katsube -
Client
UNIQLO
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